How did you choose your doctor, lawyer, hairdresser, plumber, masseuse?
In title they are all the same. But they're not!
When you shop your talents do you have this mindset? "with all due respect to my competitors, they are not me!"
Outraged at the thought of saying that? If you are you are in dire need of developing a personal brand.
Personal branding is ignored by some because they don't see themselves as one of a kind. In life you can make few guarantees. One guarantee that is undeniable is the fact that there is only one you. Get used to it and relish it.
Join Remarkable Personal Branding on LinkedIn to begin the process of acknowledging your uniqueness and building a brand.
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