My friend Mary sent this email recently to tell me about her good fortune (I have put x's in the place of names that should be kept confidential).
"A while back, you told me to search out "doing something I love". I knew that already, but the future seemed hopeless. By complete good fortune, I got laid off from my despised job in June. I am continuing my counseling work at xxxx in an expanded role, have secured a really great job with xxxx (I do drug screenings at the data center construction site here) and am taking classes in Hospice Life Care at the xxxx). Very grateful to have gotten my foot in the health care door. And, I've never been happier. All of my positions are part-time, so I still have plenty of free time to spend with the grandkids and elderly parents."
Mary proves that "hope and change" is truly something of value when applied in this manner. Even better, Mary has a story that she can tell to an audience that needs to be inspired.
Your brand is enforced by the stories you tell. I suggested that she find ways to do some public speaking to amplify how she is living her life. There's too much doom and gloom in the world. Don't believe me? Turn on the evening news.
People judge you by the words you use, and the stories you tell. My hope is that this story will inspire you to do something you didn't think was attainable.
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