I serve on the board of directors of a newly formed non-profit. We will assist returning veterans as they ease back into the workforce after a lengthy deployment. They have asked for my help in marketing their organization for fundraising and other purposes.
What is their message? Why did they set up the non-profit? Why would people make donations?
My new friend and board member Dante had fire in his eyes. "Do you want to know why I'm here? I was in Vietnam and when I came home, no one was looking to help me. We were treated poorly...even spit on. I will see to it that no returning veteran is ever treated the way I was."
Dante is inspired by what was one of the worst eras in American history. He is committed to making things different due to the honor and respect he has for the uniform. I fully understand his why.
There's something inside all of us that effects our beliefs and mission. Tap into it...don't let it lay dormant.
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