A recent article by Rachel Emma Silverman at the Wall Street Journal gave examples of a new trend in company hiring. Instead of soliciting resumes when posting a job, companies are asking candidates for links to their social media profiles and video depicting why they want to work for the company.
Amen and hallelujah. I have dreamed of this day. It is hardly mainstream but this train has left the station. Ultimately the emotion and depth of social media will trump the static object known as the resume.
This reminds me of one of my favorite sayings..."when the people lead, the leaders will follow." In the past 5 years internet users have poured themselves onto social media sites for a multitude of reasons. Some good, some not. Most are looking for some form of engagement. The business world is now seeing the value of this level of engagement. The resume is not the tell all indicator of someone's worth. Social media allows a business to see a person's collective brand through their profiles, photos, videos and tweets.
The large brick wall of social media resistance is coming down, brick by brick.
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